Rolls-Royce has today revealed the name of its forthcoming SUV – the Rolls-Royce Cullinan.
It comes as Rolls-Royce relinquishes the “Project Cullinan” title that it gave to the new “high-sided vehicle” – a title that Rolls-Royce gave to its off-road machine instead of using the more common “SUV”.
Back in November we brought you news that Rolls-Royce would reveal its SUV’s official name soon, and today Rolls-Royce confirmed that the name had been “hiding in plain sight since we revealed it as the project name some years ago.”
“It is the most fitting name for our extraordinary new product. Cullinan is a motor car of such clarity of purpose, such flawless quality and preciousness, and such presence that it recalibrates the scale and possibility of true luxury,” said Torsten Müller-Ötvös, Chief Executive Officer of Rolls-Royce. . Just like the Cullinan Diamond, the largest flawless diamond ever found, it emerges when it is perfect and exists above all others.”
Rolls-Royce says that the objective of the Cullinan is to be “Effortless, Everywhere”, with the company pulling out all the stops to test the Cullinan to its limits.
Rolls-Royce says that testing covered deserts in Africa and the Middle East, grassy surfaces in Scotland, canyons in North America, though to the freezing conditions of the Arctic Circle. With the name coming from the diamon, Rolls-Royce says it has “tested and polished” the Cullinan “to eliminate any flaw”.
Rolls-Royce has promised us a drive in the Cullinan when it is launched so look out for that review.
What we know so far
The Cullinan is the second model to use the company’s aluminum spaceframe ‘Architecture of Luxury’ which is why it will likely receive the new 6.75-litre V12 turbo from the Phantom.
It’s important to note that this doesn’t necessarily mean that it will use the same platform, rather it means that the Architecture of Luxury is a title given to the company’s method of building aluminum space frame chassis.
ZF’s excellent eight-speed auto will match to the V12, while air suspension should allow both adjustable ride height and ride quality, depending on the terrain.
Rolls-Royce has also said previously that its SUV (or high-sided vehicle, according to the company) will be fully capable of going off-road, and that it could even have different off-road modes for the stability control, but whether anyone will take their Roller into the dunes is going to be the real million dollar question.
Stay tuned for more details and a comprehensive run-down on the new SUV once it is officially revealed.